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Circle have designed the latest Store of the Future concept for Nisa, the UK's leading symbol-group retailer. The store concept is a bold new look for stores operating under the Nisa Local brand and positions the retail offer at the heart of local communities. The brief was to evolve the Nisa retail brand look and feel making it warmer, more inviting - a richer experience for customers. The concept enables Nisa to tailor the store design to different store requirements and provides a practical template that can be applied to new stores as well as re-fitting old ones. The focus of the offer promotes Nisa's new food-to-go brand and integrates innovative services and technology throughout the store.